Melissa Zahorujko

Pinterest marketing
Social media

The pros and cons of Pinterest marketing

How popular is Pinterest as a marketing tool? Well, given the fact that there are over 150 million active Pinterest users, improving Pinterest presence is one of the leading

pandora and spotify advertising
Business tips

Advertising on Pandora and Spotify

If you’re into the music streaming business, you will no doubt be familiar with Pandora or Spotify apps, the popular music streaming services that offer free and paid versions.

marketing basics for newbies
Business tips

Marketing basics for newbies you should know

Marketing strategy makes the difference between a successful and a failing business. Its main purpose is to increase sales and secure a competitive advantage over other brands with similar

Snapchat-marketing
Digital Marketing

The pros and cons of Snapchat marketing

Are you wondering how many active users are using Snapchat on a daily basis? It’s a whopping 158 million. And how many Snaps are taken each day? It’s roughly

twitter marketing
Social media

The pros and cons of Twitter marketing

There are 313 million active Twitter users every month and it’s adding up. But, before you get too excited about using Twitter for your business, bear in mind that

How effective are hashtags in social media
Digital Marketing

How successful are hashtags in marketing?

Ever since Internet Relay Chats introduced hashtags into the market, they have been spreading everywhere. You can now see them even on Twitter, Instagram, Facebook, Google+ and Pinterest. But how

traditional marketing
Digital Marketing

Is traditional marketing / advertising dead?

In this digital world where customers are spending more time on mobile and internet use than reading newspapers, watching television and listening to radios– is it possible that traditional marketing is already dead?

uber location services
Digital Marketing

Have Uber location services gone too far?

Last week we wrote about the pros and cons of DuckDuckGo, the unique and not widely known search engine. Today we ask, does Uber location services serve as an invasion

Linked in marketing
Social media

The pros and cons of LinkedIn marketing

With over 467 million LinkedIn members, it’s no wonder that almost all types of businesses use this platform to connect with potential customers and partners. It is a great network for brand building, raising awareness, and generating leads. But, like all social media, it has weaknesses too.

Brand strategy
Branding and identity

Secrets to a successful brand strategy for products or service

Branding is a process of creating a unique identity that separates your brand from your competitors. Learn the secrets to a successful brand strategy that can help put your business on the competitive map and keep you on top of the game for keeps.

Instagram marketing
Social media

The pros and cons of Instagram marketing

Instagram is no doubt the king of today’s social-scape. Now owned by social networking giant Facebook, Instagram and Facebook collectively hold the largest pool of users. That’s why many

Duck duck go
Digital Marketing

What is Duck Duck Go?

If you think we forgot “ose” in duck duck goose, then you’d be mistaken. We’re talking about DuckDuckGo, the unique and not widely known search engine.

Inbound marketing
Content creation

How to make inbound marketing work for you

Ready to make rave results from your marketing team offensive? We hear you. Broadcast Marketing as we know can be wide reaching and dynamic but in this, the modern age

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