MARKETING STRATEGY & MANAGEMENT
We strategize and manage dynamic marketing campaigns that will engage your audience and drive customers to your business. We research and analyse the market to define the best plan of action to promote your brand. We combine a range of strategies to best suit your goals and then we put a plan into action that will deliver results.
Our content writers, in-house SEO experts, programmers & art directors collaborate into one forward thinking unit, to engage each client platform on a case-by-case basis en route to a solution-rich destination.
Our Marketing Strategies Include:
- Conceptualization to creation
- Sms/mms marketing
- Email marketing
- Inbound marketing
- Link building
Your brand is the core of your business. It’s the public’s perception of you. To create a strong brand identity, we consider the big picture; everything from pricing, logo design to public relations. People who identify with your brand will be loyal, return customers.
Branding your business can be tricky because we’re talking about tangible and intangible elements; we’re creating an idea. It’s the image that comes to mind when your brand is mentioned and Chilli Dee will make sure it’s a positive one.
The brand purpose serves as a springboard providing forward momentum through calculated brand communication toward engagement, solution and business enrichment. We look at a brand in its entirety, examining all elements of promise, potential, personality, character, feel and most of all memorability. Let us make your brand the one everyone is buzzing about.
The Chilli Dee Toolbox Includes:
- brand management
- brand loyalty
- brand communication
SOCIAL MEDIA MANAGEMENT
Social Media Management is a big job. We are here to help you to understand what platforms your target market frequents, making sure your energies are spent in the right place. We manage social media campaigns across multiple platforms, generating unique content, launching contests, and creating a dynamic space where your business can interact with its clients.
Our social media savvy marketers are well versed in the lingo and the varying communication styles and attitudes of different social media platforms such as Facebook, Twitter, Instagram, Snapchat, Pinterest, and more. Social media is ever changing and evolving and it helps to have an expert on your side who you can rely on to navigate it for you. At Chilli Dee, we live and breathe social media, so you don’t have to.
We’ll Help You With:
- Social Media Advertising
- Creating & Curating Content
- Social Media Engagement
- Analysing Social Media Platforms
- Analysing Your Competition
- Contests, Surveys & Promotions
SEARCH ENGINE OPTIMIZATION (SEO)
At Chilli Dee, our in house SEO experts operate behind the scenes to maximise the effectiveness, reach and visibility of your website. Our objective is to attract organic visitors and to generate a consistent influx of search engine leads. We customize our inquiry to match the exact needs of your product or service based on an intimate study of your current business model thus enabling you to be differentiated in the most positive way from your competitors.
Our SEO puts the consumer under the spotlight while promoting your site and or page through intensive application of social media, link building and analytics etc. The goal, to advance the online footprint of your product or service in the most strategic way.
By monitoring and managing the relationships between quality content, finely tuned site performance, balanced domain authority and positive user experience Chilli Dee SEO strategy will guide you safely along the path toward growing acquisition, rapid engagement and healthy conversion.
WEBSITE DESIGN & DEVELOPMENT
At Chilli Dee we believe in the saying “Image means personality”, products like people have personalities and personality proceeds information. Every website is both a medium of information and a new opportunity.
Our experienced developers can assist you in the following:
- Fixed web graphic design
- Interface design & responsive web design
- User experience design & tweaking
- Liquid or fluid design
- Web engineering, web development & authoring
Our web developers perform thousands of hours of analysis studying which devices people are responding to and how to tap into the very latest web trends and tactics etc, to assure your product or service is in prime position in the right place at the right time.
BLOGGING & CONTENT WRITING
Blogging, content marketing and content writing at Chilli Dee means talking to the consumer in their language. Our writers continually source fundamentally interesting stories that strike a chord, entertain, educate, inform, surprise and give the occasional laugh without losing sight of SEO principles. No topic is too big or small. We embrace every storytelling opportunity as a chance to shine.
Not only does the material people find in their digital travels greatly impact their purchasing decisions, proven research indicates that winning content builds valuable trust. Some of the popular types of content writing/ content marketing we offer are:
- Content Video
- User Guides
- Opinion post
- Product reviews
- Link pages
- Case Study