Small business tips

reach a large audience fast
Digital Marketing
Diane Challis

How to reach a large audience fast

If you want to create brand awareness, increase sales and achieve a sustainable competitive advantage that would last for decades on a particular region or regions, you want to reach a large audience fast.

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digital marketing strategy sydney
Digital Marketing
Diane Challis

Keys to a successful promotional strategy

Promotional strategy A successful promotional strategy is one that introduces the brand and grows and retains its customer base. Learn how to promote your products and services in the

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affiliate marketing
Digital Marketing
Melissa Zahorujko

Does affiliate marketing work?

Some argue SEO’s link building is becoming more and more outdated as social media marketing and content marketing increase in popularity. But what about affiliate marketing?

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guerilla marketing
Business tips
Melissa Zahorujko

The importance of guerilla marketing

Guerilla marketing is an unconventional digital marketing strategy to advertise products and services of small businesses in today’s highly social media-driven world of sales. In this post, we discuss

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digital strategist guide
Digital Marketing
Diane Challis

A digital strategist guide to marketing

As a digital strategist, how do you respond to a digital question? We live in an age where competitors outsmart each other through a digital strategy–a management approach, or

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